Scrunchie back in favor

No matter the decade or our hair length, we always keep scrunchies in our giant basket full of hair products.

If you were born after 1990, perhaps you don’t know what a scrunchie is?

Well, it’s an elastic device to pull your hair back in a ponytail, but it’s covered in soft fabric, which scrunches over the elastic. The fabric keeps your hair from breaking and getting dented.

But, the scrunchie had suffered a bit of an image crisis in recent decades. So, we were delighted to read that models in a recent Mansur Gavriel fashion show were on the runway with their locks held back by scrunchies.

And now new generations are discovering the joy of a scrunchie, which perhaps never really went away with the cheerleading/gymnast set.

These days, we rely on an accessory to keep hair off our face during our weekly application of an anti-aging mask.

Your best bet for finding local scrunchies is the Ellsworth Rite Aid, which has several styles and colors.

We found a package of four for $4.99 in such essential colors as pink, orange, light blue and black by Scunci. However, the company calls the package “ponytailers.”

There are also packages of darker-hued scrunchies suitable for winter for $7.69.


Do you still wear scrunchies? Did you ever stop? Email [email protected].

Jennifer Osborn

Jennifer Osborn

Reporter and columnist at The Ellsworth American
News Reporter Jennifer Osborn covers news and features on the Blue Hill Peninsula and Deer Isle-Stonington. She welcomes tips and story ideas. She also writes the Gone Shopping column. Email Jennifer with your suggestions at [email protected] or call 667-2576.
Jennifer Osborn

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